Privacy policy.

Last updated: November 28, 2025

This Privacy Policy explains how Firefly collects, uses, stores and protects personal data when you visit our website, download a resource, subscribe to our newsletter, interact with our advertising or engage with our services. By using this website you agree to the practices described in this policy.

Firefly is located in Zagreb, Croatia. You can contact us at anita@fireflycareer.com.

Data We Collect
We may collect personal data that you voluntarily provide such as your name, email address, phone number and any information you submit through forms or questionnaires. We may also collect technical information automatically including your IP address, browser information and cookie data. We may receive data from third party services such as Facebook for advertising purposes or from tools such as Squarespace and MailerLite that support our website and email marketing.

How We Use Your Data
We use personal data to send you requested materials, deliver newsletters or email sequences, contact you when you request support, provide services and improve our website and advertising. We also use data to measure the performance of our Facebook and Instagram ads and to show you relevant advertising. We do not sell personal data.

Legal Basis for Processing (GDPR)
We process personal data based on your consent, legitimate interest, the performance of a contract or compliance with legal obligations. You may withdraw consent at any time by clicking the unsubscribe link in any email or by contacting us at anita@fireflycareer.com.

Cookies and Tracking
Our website uses cookies and similar technologies to understand user behavior, measure advertising performance and support retargeting through platforms such as Facebook. You can manage cookies through your browser settings.

Facebook Advertising and Data Sharing
When you interact with our ads or our website, certain data may be shared with Meta so that ads can be delivered to relevant audiences and measured for effectiveness. This may include information about your device, browsing behavior or interactions on our site. We comply with Meta’s Business Tools Terms and Advertising Policies.

Data Storage and Security
Your data may be stored and processed through trusted providers including Squarespace for website hosting and MailerLite for email marketing. These providers comply with GDPR security standards. We take appropriate measures to protect personal data from unauthorized access, misuse or loss.

Data Retention
We retain personal data only as long as necessary. If you subscribe to our newsletter we keep your data until you unsubscribe. If you become a client we retain data for the duration of the professional relationship and for any legally required period afterward. You may request deletion of your data at any time.

Your GDPR Rights
You have the right to access, correct, delete or restrict the processing of your data. You may object to processing, withdraw consent or request data portability. To exercise these rights contact us at anita@fireflycareer.com.

Third Party Providers
We may share personal data with service providers that help us operate our website and business. These providers include Squarespace, MailerLite, Meta (Facebook and Instagram) and analytics providers. These parties process data only according to our instructions.

International Data Transfers
Some data may be processed outside the European Economic Area. When that occurs we rely on GDPR compliant safeguards such as Standard Contractual Clauses or adequacy decisions.

Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will always be available on this page with the date of revision.

Contact
If you have questions about this Privacy Policy or wish to exercise your data rights, contact Firefly at anita@fireflycareer.com.